Row.co.uk Blog

Many could argue that Apple’s latest iPhone has undergone relatively few changes to warrant its adoration from ardent fans. After all, it’s essentially the same phone dressed up in a different colour, or rather a choice of three different colours – champagne, silver or space grey.

However, there are subtle changes that make this iPhone Apple’s best to date. And in particular, one ingenious feature that puts it way ahead of its competitors. Touch ID.

One touch ahead

The iPhone 5s’ Touch ID is such a simple concept, that until now, we’ve only been exposed to something similar in the movies. Think Tom Cruise accessing all manner of high-tech things in, well, pretty much all of his recent movies.

Touch ID does away with entering a security passcode to access the iPhone 5s. Having said that, Apple has sensibly retained this feature for users who prefer the security of entering a passcode to unlock their phone. This brand is anything but inconsiderate.

Let your finger do the unlocking

Using fingerprint scanning, the latest iPhone allows you to unlock and access your phone by pressing the Home button with your finger. It’s as simple as that.

More power to your finger

As well as unlocking your phone, the Touch ID feature can be used in place of your iTunes’ password when purchasing apps and downloads. This eliminates the need to recall your password from the recesses of your mind where it hangs out with numerous others. Enough said.

Easy to set up

The initial set up of the Touch ID feature couldn’t be simpler. When prompted, just rub the pad of your preferred finger up and down the Home button, aka the sensor. This allows the feature to map your fingerprint. To get an even better image of your unique identity, you’re also asked to place the edges of your finger on the sensor too. This ensures better accuracy and factors in the differing placement of your finger during day-to-day phone usage. A slight buzz and an on-screen message will indicate finger recognition is complete and you’re good to go.

How does it work?

Your fingerprint is stored on the iPhone 5s’ A7 chip. When you press the Home button, or we should say, the Touch ID sensor, it communicates directly with this to verify your fingerprint. Clever, eh?

How secure is it?

Your fingerprint is only stored on the A7 chip and nowhere else on your phone. This means it won’t get backed up to iCloud and therefore won’t be available to others. And if alarming movie visuals of severed fingers keep popping into your head whilst you’re reading this, don’t worry; the sensor requires a live finger!

The Touch ID feature is a great addition to the new iPhone 5s and has the scope to be utilised on other devices in the future. We’re sure it won’t be too long before we see widespread use of this ingenious feature by Apple. All that is left to say is, watch this space.

*The information in this blog is designed to provide helpful information on the subjects discussed. Please seek a professional for expert advice as we can not be held responsible for any damages or negative consequences upon following this information.

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Why Are We Obsessed with Social Media On Our Smartphones?

Row.co.uk Blog


It’s 2015 and we are in full smartphone mode; children have them, older individuals are getting to grips with them and the majority of those in between are obsessed with them. The presence of the smartphone in our lives slowly increased until now, when many of us can’t bare to be apart from them for a minute and being without signal, on a plane or at work away from our phones can be an anxious thought. One key reason for our obsession with smartphones is social media, it provides a window to keep in touch with our friends, our family, celebrities and even those we don’t like at all.


Using social media on our smartphones is a daily, often hourly, occurrence for the general population and is not saved simply for the tech heads and social media addicts among us; but why are we so obsessed with social media on our smartphones?


Social Media: The Smartphone Obsession

There are a number of reasons why we are obsessed with social media on our smartphones, and we’ve compiled the top ones...

Convenience - Social media on our smartphones is hugely convenient; not only does it save us starting up a laptop or desktop computer, but it also provides us with instant updates to Facebook messages, Tweets and Instagram comments among others. Having social media on our smartphones is easy and efficient. 

Update, Update, Update - For those Tweet addicts of the world, having an app allowing you to Tweet on the go is ideal. Whenever something pops into your head, you can tweet it. Thanks to smartphone apps we can update our social media accounts with statuses, photographs and funny tweets from wherever we may be.

Fear of Missing Out - We’ve all had it, the fear of missing out. Anyone who is obsessed with social media on their smartphone will know that having a constant stream of updates when we are out and about ensures we don’t miss out on a single thing and can keep up to date with friends and family.


Is It Okay To Be Obsessed With Social Media on Our Smartphones!?

Though having your eyes down on your smartphone or tablet at all times is not ideal, it is a matter of fact that in the twenty first century that almost all of us do it. Being obsessed with social media on your smartphone is okay and is something the many of us are faced with, just remember that talking to people face to face is often easier than tweeting them and there are other fun uses for smartphones such as games, photography and helping with organisation.


To ensure your smartphone is safe when you are out and about make sure you have Row.co.uk taking care of it. Visit our website and get a quote today! 

*The information in this blog is designed to provide helpful information on the subjects discussed. Please seek a professional for expert advice as we can not be held responsible for any damages or negative consequences upon following this information.

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Comments are closed